Software Management

Red Bend's vRapid Mobile® for Software Management enables service providers, mobile phone manufacturers and software developers to enhance, customize and manage the software assets of mobile phones at any point during the handset lifetime. vRapid Mobile optimizes the management of all software on the mobile device, both downloaded and pre-embedded.

As the volume and sophistication of mobile handset software has grown, the process for effectively managing the software lifecycle has become complex and costly, limiting flexibility and delaying the introduction of new services. With vRapid Mobile:

Service Providers can instantly deliver new revenue-generating services to the entire subscriber base, without being constrained by the software capabilities of existing handsets or waiting for new handsets to ship.

Manufacturers gain flexibility and efficiency in their software maintenance processes, and can provide consumers with the ability to personalize their phones to match their lifestyles.

Software Developers benefit from a dramatic reduction in time-to-market for deploying new features and versions of their applications, as well as an expanded addressable market.

vRapid Mobile manages any type of mobile software:

• Downloaded/side-loaded applications - social networking, games and utilities
• Embedded applications - messaging clients, web browser, homescreen client and media players
• Middleware & service enablers - Java Virtual Machine, Flash Lite, position location software, codecs, SIP and IMS clients, and DRM agents
• Device features - Bluetooth profiles, multimedia and 3D graphics engine

Standards Support

vRapid Mobile supports the Open Mobile Alliance Device Management (OMA DM) standards, including OMA-DM and DL, Firmware Update Management Object (FUMO) for updating firmware over the air (FOTA) and the Software Component Management Object (SCOMO) for managing software components over the air (SCOTA).