vRapid Mobile™ SCOTA Benefits

Operators and Service Providers

• Increase revenues directly by providing a subscription service that allows subscribers to constantly enhance the software, applications and features of their device
• Achieve an instant installed base for new service deployment by retrofitting devices in the field with the required software component or update
• Improve service management by keeping an operator custom application suite or UI constantly updated for all subscribers
• Increase customer satisfaction, consumption of content and usage of services by adding functionality to key embedded software service enablers such as messaging clients, Web browser, multimedia, Java Virtual Machine and Flash Lite
• Customize devices for specific segments at the point-of-sale via updates to specific components

• Reduce the cost and complexity of software maintenance by deploying the same feature update/fix to the multitude of handset model variants in the field, without the need to re-create a new firmware version and a firmware update for each variant
• Surgically deploy handset feature enhancements individually or in packages without waiting for a maintenance release, also decreasing update package sizes
• Generate additional revenues from software assets
• Increase customer satisfaction by providing customers with an ongoing application update service
• Reduce Bill-of-Materials (BOM) by delivering software components on-demand after the handset has shipped

• Shorten lead times for handset integration as enhancements can be made post-factory
• Improve time-to-market for new software releases
• Generate additional revenues by providing periodic software feature updates
• Deploy new applications or features over-the-air for new revenue streams