TCL Communication Partners with Red Bend Software to Make Mobile Phones Continuously Better
Beijing, China - Sep 12, 2012 - Red Bend Software, the market leader in Mobile Software Management (MSM) with more than 1.5 billion Red Bend-Enabled™ devices, today announced that TCL Communication Technology Holding Ltd., the global leading mobile phone manufacturer, has licensed Red Bend’s vRapid Mobile® software for firmware over-the-air (FOTA) updating. The company has also licensed vDirect Mobile® software for standards-based device management (DM). Both products will be used in TCL Communication’s mobile phones based on Android and other platforms. TCL Communication, which shipped nearly 44 million handsets globally in 2011, will use Red Bend’s software to make its smartphone product become more competitive and meet users’ needs by providing consumers with software updates of the latest features and performance improvements.
“By adopting Red Bend’s industry-leading Mobile Software Management solution, TCL Communication can enrich our mobile devices with advanced features that not only meet operators’ device management specifications but also provide consumers with a more intimate, improved software management experience,” said Dr. Wang Jiyang, the COO and China Marketing President of TCL Communication Technology Holding Ltd. “We are proud to work with Red Bend and their professional local support team in order to bring our users THE CREATIVE LIFE.”
Red Bend’s vRapid Mobile software for FOTA updating is deployed in more than 1.5 billion mobile phones and connected devices. It is recognized as the leading FOTA solution because vRapid Mobile performs the fastest, safest and easiest software updates. Red Bend’s vDirect Mobile software is the leading independent OMA DM client adopted by more than 60 mobile device manufacturers. It provides a customizable, drop-in DM client ready to meet the DM specifications of the world’s largest mobile operators.
“TCL Communication is one of the world's top ten mobile phone manufacturers. The company’s products have been shipped to more than 120 countries and regions around the world,” said Danny Wang, Country Manager of Greater China for Red Bend Software. “We are honored to be trusted by TCL to provide over-the-air software updating and device management for their smartphones, and we look forward to making more TCL mobile terminal devices continuously better with Red Bend’s Mobile Software Management capability.”
About TCL Communication
TCL Communication Technology Holding Ltd. (HK Stoke Code: 02618) designs, manufactures and markets its portfolio of products under 2 brand names: TCL and ALCATEL ONE TOUCH. The company’s products have been shipped to more than 20 countries all over the world including China, America, Europe, Middle East and Asia Pacific markets. TCL Communication, headquartered in Shenzhen, China, has an efficient production base and has several R & D centers in provinces around China. For more information, please visit http://tclcom.tcl.com.
About Red Bend Software
Red Bend® Software, the leader in Mobile Software Management (MSM) with more than 1.5 billion Red
Bend-Enabled™ devices, makes mobile devices and services continuously better in a rapidly changing world. Red Bend is the only company that provides standards-based products and solutions for software management, device management and mobile virtualization that work on any mobile phone and connected device uniformly, efficiently and securely over the air. Red Bend enables its customers to stay competitive in a fast-moving market by helping them deliver high-value services on an increasing number of connected devices with growing software complexity. More than 80 leading device manufacturers, mobile operators, semiconductor vendors and automotive companies worldwide trust Red Bend with their most important assets—the mobile and connected devices their consumers depend on.