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December 15, 2008
Everypoint, Red Bend Software Make iPhone-Like Web Apps for Featurephone Users
By Galen Moore
Two Boston-area companies have developed technologies that promise to bring iPhone-style mobile web applications to the billion-plus cell phone users worldwide who don’t own smartphones.
Boston-based Everypoint Inc. will announce today the beta launch of its Nemo platform, a Java-based application development and delivery system that sits on top of a featurephone’s firmware. Waltham’s Red Bend Software Inc. says it is ready in 2009 to release a platform that will enable service providers to push firmware updates needed to run the next generation of Java-based mobile applications on featurephones. “I think people are fixated that the iPhone takes over the world, which we know it won’t,” said Fairhaven Capital partner Rick Grinnell, who invested in Everypoint when it was founded in 2004. Smartphones’ share of the global handset market, which is now between 10 and 13 percent, will grow as prices come down, Grinnell said. However, in markets where prices aren’t subsidized, and incomes can’t support a large up-front purchase, featurephone sales will continue. In some demographics, featurephones will continue to be the device of choice — like parents buying phones for kids, he suggested.
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